
↗
Audi Brand Guideline

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Bolt Brand Guideline 2023

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Brand Sense: Sensory Secrets Behind the Stuff We BuyMartin Lindstrom

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Brand Thinking and Other Noble PursuitsDebbie Millman

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Building A Story BrandDonald Miller

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Designing Brand IdentityAlina Wheeler

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How to Use Graphic Design to Sell ThingsMichael Bierut

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Identity Designed: The Definitive Guide to Visual BrandingDavid Airey

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Logo Design TheoryA. Michael Shumate

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Logo ModernismJens Müller

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The Brand GapMarty Neumeier

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The Elements of Logo DesignAlex W. White

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Zag: The Number One Strategy of High-Performance BrandsMarty Neumeier

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IBM Graphic Standards Manual

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NASA Graphic Standards Manual

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Olympic Brand Guideline 2022

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Starbucks Creative Expression